2. The Next Wave of Care: What Happens When Childcare and Eldercare Collide? with Nicole Hilgenkamp of Your Parents’ Keeper
Nicole Hilgenkamp spent 30 years leading process optimization and change management inside major corporations — and then found that none of it had prepared her for the day her own parents started needing care.
As the designated daughter, she learned the hard way what most adult children don't find out until they're already in crisis: the paperwork you think you have covered probably isn't, and regret costs more than money ever will.
She took the same precision she'd built in corporate turnarounds and pointed it at caregiving, founding Your Parents Keeper to teach adult children how to plan, manage, and survive caring for aging parents — before the emergency forces the education.